Hurry! Hurry! Hurry! Fresh Stamps by the Kilo!

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24 July 2007

From wedges of soft cheese, plump bananas and glistening fresh fish to leafy greens, crispy radishes and nuggety spuds, Australia Post’s latest stamp release is a visual feast.

Conveying the colour and experience of the country’s fresh produce markets, this stamp issue celebrates the everyday culture of these local institutions and their contribution to community lifestyle and wellbeing. Mr Noel Leahy, Group Manager, Philatelic, says, “Market Feast is not simply a window onto Australian culture, but it is also an opportunity for Australia Post to advocate healthy, nutritious eating, when this is increasingly significant to the health of Australians”.

Scenes from Queen Victoria Market in Melbourne, Sydney Fish Market, Adelaide Central Market, Rusty’s Market in Cairns and the Hume Murray Farmers’ Market in Albury Wodonga have been captured across the five 50c stamps, showcasing these epicurean destinations.

A visit to these markets is a feast for the senses: vendors cry out, buyers haggle, regulars chat and stalls overflow with an enticing abundance of colour, flavours, textures and aromas. While the stamps celebrate fresh produce, they also recognise the ethnic and cultural richness of the markets, which has brought diversity to the foods available and to our culinary traditions.

Australia Post’s showcasing of fresh produce markets has been commended by the industry.

“Shopping in food markets is healthy, educational and fun and provides a vital link between the country and city. What’s more, it helps support sustainable food systems and local food. The Market Feast stamps showcase the soul and heritage of Australian culture. We hope each time a Market Feast stamp is used, people are reminded of Australia’s primary producers, of the cities’ and towns’ artisan fresh-food vendors, and of the fact these markets are indeed the lifeblood of many communities,” said Australian Farmers’ Markets Association spokesperson, Jane Adams.

The Market Feast product range includes a stamp pack, first day cover, set of maxicards and five booklets of 10 x 50c stamps. These are available from participating Australia Post outlets from 24 July 2007 while stocks last, or via mail order on 1800 331 794. Overseas customers can purchase online at www.auspost.com.au/stamps.